Director of Marketing and Strategy
Madeline Strehlow
Biography:
Madeline leads Altitude’s Marketing and Market Intelligence departments, overseeing the firm’s marketing efforts while guiding strategic, data-driven advisory services for financial institutions nationwide. In her role, she is responsible for marketing planning and execution, ensuring the firm’s insights, services, and expertise are communicated clearly and consistently across client and industry touchpoints.
From a strategic perspective, Madeline leads Altitude’s Market Intelligence team, helping banks and credit unions navigate shifting market conditions through analysis and informed decision-making. Her team specializes in tracking market trends, evaluating competitive landscapes, and interpreting evolving customer behaviors to support short- and long-term strategies related to planning, market expansion, and investment decisions.
With a background in the commercial real estate industry, Madeline brings deep expertise in geospatial analysis, market research, and strategic planning. She has delivered nationwide financial and demographic insights for banks and credit unions, providing actionable intelligence that drives growth. At Altitude, her departments work closely with Brand Development and executive leadership to support organizations, identify opportunities, and move forward with confidence.
Fun Facts
I’ve always loved discovering new places and connecting with the people who bring them to life. In the summer, I like to spend time in Northwoods, kayaking its lakes and enjoying the peace and quiet with family and friends.